NIKE COSMIC UNITY 3 // A'JA WILSON
CAMPAIGN
Part product launch and part PR—Nike's Cosmic Unity 3 campaign was just as much for the shoe as it was for the player who inspired it. This hybrid style product launch included all digital assets for Nike.com, Nike App, Email, Instagram, Twitter, TikTok, and Youtube for four different colorways—each with their own unique story, alongside A'ja's.
